Proactive transparency and free access to information characterize democratic societies, introducing the order of a country to ensure transparency of the work of its administrative structures. These structures need to provide a basis for initiating communication between institutions and citizens. Communication rests on reactive transparency of the administration and its pursuit of the Freedom of Access to Information Act. Upon this Act, citizens are to receive information upon request, while the administration published specific information on its own initiative for the purpose of informing the citizens of its work, on their rights and obligations, or to involve citizens in decision-making processes pertaining to laws, policies, actions and other. This communication takes place on different levels and through various channels, and the development of new technologies and wider use of internet platforms and social media opens opportunities for new ways of involving the citizens.